Sofie Brünner The way the set design, costumes, cinematography, and colour grading in The Handmaid’s Tale come together in such an uncompromising, conceptual, and visually striking way is remarkable. While the story is compelling, I could easily watch it muted purely for its aesthetic qualities.

NICKLAS HULTMAN IKEA is, of course, a well-known global brand, with almost all of us having at least one piece of their furniture in our homes. And highlighting exactly that - our core moments in our individual homes and lives - instead of showing their products is brilliant, sensitive, and memorable. The campaign was created by the Swedish agency Åkestam Holst.